Braindead
x Coach

The Coach x Brain Dead collection combines Coach’s craftsmanship with Brain Dead’s playful, unconventional style. Stuart Vevers described his shared vision with Kyle Ng as creating pieces that people can collect, personalize, and become emotionally attached to over time. The collection celebrates individuality, encouraging people to make each piece their own.

Art Directed the creative concept across video and photography. A special thanks to Braindead founder Kyle Ng and Coach Creative Director Stuart Vevers for having me be part of such a special collaboration.

My role

Creative Agency (for 3D / event): Polar Black
Graphics + Visual Experience (Illustrated and designed all 3D assets): Cameron Thorne
Director: Khaleel Lee +Crystal Waterton
Editor: Khaleel Lee + Crystal Waterton
Head to Toe Photographer: Ian Lam
Key Looks Photography: Matthew Yoscary
Event + ALT Key Looks Photography: Greg Alders

Collaborators

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